BO
bol.com
Utrecht · Netherlands
Retail Media Performance Specialist
Commerce & MarketingDutch
Found on banen.bol.com · last checked today
About this role
Join bol.com's retail media platform as a Performance Specialist to bridge internal sales and operations teams with advertisers. You'll work with 50,000+ partners and major brands to design and optimize advertising campaigns that reach customers at the moment of purchase. Your role involves understanding advertiser goals, mapping them to available channels (social, display, onsite), conducting A/B testing, developing media plans, and sharing insights back to the sales team to drive campaign success.
What you'll likely bring
- Ability to connect and engage with both internal teams and external advertisers
- Experience translating business objectives into concrete media strategies
- Understanding of digital advertising channels and campaign optimization
- Capability to conduct and interpret A/B testing
- Strong communication skills to inspire operational teams and provide actionable insights
- Experience working with sales and operations teams
retail mediaadvertisingcampaign optimizationperformance marketingA/B testingmedia planningbol.com