General Manager, New Zealand

About the role: What's in the Box Based in Auckland and reporting to the ANZ CEO, the General Manager for New Zealand leads the overall performance, growth and strategic direction of HelloFresh New Zealand; one of the HelloFresh’s most established and innovative markets. Owning the New Zealand P&L end-to-end, you set the strategy to maximize sustainable growth and profitability, sharpen the local proposition, and represent HelloFresh with government, regulators, partners and the wider community. You deliver through influence, aligning matrixed teams across growth, product, marketing, finance, customer care and operations behind a shared plan. Above all, you will change the way Kiwis eat, forever!   What you’ll do: The Recipe Own the P&L: Take full accountability for HelloFresh New Zealand’s commercial and financial performance, leading annual planning, forecasting and business reviews with ANZ and Global leadership. Set the strategy: Define and execute the roadmap that returns the market to sustainable growth and profitability across customer acquisition, retention, pricing and margin. Sharpen the proposition: Partner with Global teams to pilot new products and propositions, and strengthen the local relevance of HelloFresh for Kiwi customers. Lead through influence: Align and energise matrixed teams across growth, product, marketing, finance, customer care and operations to reach shared business objectives without direct line authority. Represent the busines